Health Product Sales Grew 10 Percent Last Year
A shift toward preventive care and self-care drove global spending patterns for consumers.
Updated on Sept. 29, 2026 in Spending
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AS Watson reported a 10 percent increase in global health product sales over the past year. This growth reflects rising consumer interest in self-care and preventive healthcare measures.
Why it matters
The steady rise in health spending highlights how households are increasingly prioritizing preventive products in their budgets. This trend is fueled by a mix of health concerns and the influence of professional guidance on purchasing decisions.
Global health sales increased by 10 percent over the past year as consumer interest in preventive care grew. Survey findings from 11,000 respondents across 10 markets show that 43 percent of health product adoption is driven specifically by personal health concerns.
The players
AS Watson
A global health and beauty retailer operating over 1,770 pharmacies and employing 10,000 health professionals worldwide.
The details
Customers are increasingly blending digital research with expert advice to make health-related spending decisions. Nearly 82 percent of shoppers research products online, while 49 percent consult health professionals before purchase. In-store discovery remains a key touchpoint for 44 percent of customers as they navigate brand trust and product benefits.
Timeline
AS Watson recorded 10 percent global health sales growth over the past year.
The World Pharmacists Day celebration is scheduled for September 25, 2026.
Money Landscape
This sales trend follows the patterns identified in AS Watson's Global Health Research survey regarding the adoption of self-care products. It marks a clear shift in how households allocate discretionary income toward proactive health management.
Consumers are increasingly relying on professional health advice to inform their shopping, with 41 percent of decisions influenced by expert recommendations. When managing your health budget, consult with a qualified medical or financial professional to ensure your spending aligns with your needs.
The takeaway
Preventive health spending is rising as households prioritize self-care products driven by expert advice. Before making significant health purchases, consider cross-referencing online research with professional consultations to ensure your budget supports your specific well-being goals.
Further reading
Learn more about the factors influencing household expenditures in our Spending section.
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Do you rely more on professional advice or online research when choosing new health products?
