Hardy Reed Named to CNBC Financial Advisor List
The Mississippi-based firm manages $2.8 billion in assets across 991 accounts for its clients.
Updated on Oct. 12, 2026 in Financial Planning
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Hardy Reed, a financial services firm operating out of Mississippi, has secured the 86th spot on the 2026 CNBC Financial Advisor 100 list. The firm earned its ranking following an editorial review of its operations and data.
Why it matters
Recognitions from national outlets like CNBC provide households with an objective reference point for identifying long-standing financial institutions. The firm has been in business for 20 years and currently oversees $2.8 billion in managed assets.
Hardy Reed holds the 86th position on the 2026 CNBC Financial Advisor 100 list, representing a firm with $2.8 billion in assets under management across 991 accounts. These figures are measured against the total universe of firms included in the CNBC assessment.
The players
Hardy Reed
A wealth management firm that oversees $2.8 billion in assets and operates offices in Oxford, Madison, and Tupelo.
John Hardy
The president of Hardy Reed who oversees the firm's operations and strategy.
Scott Reed
The CEO of Hardy Reed who manages the firm's business direction and client services.
The details
Hardy Reed maintains a physical presence in Oxford, Madison, and Tupelo, with the Oxford location operating for the last 10 years. CNBC selects firms for its annual list through a proprietary combination of editorial review and data analysis. The firm does not pay any fees or submit formal applications to be considered for inclusion on the list.
Timeline
2026: Hardy Reed ranked on the CNBC Financial Advisor list.
20 years ago: The firm began its initial business operations.
10 years ago: The firm opened its office in Oxford.
Money Landscape
The CNBC Financial Advisor 100 list serves as an industry benchmark for evaluating the operational maturity of wealth management firms. This ranking follows the annual pattern of using long-term performance data to distinguish established practices within the national market.
Readers looking for financial guidance should view industry rankings as one of several factors to consider when evaluating a prospective advisor. Households should always verify that any professional they work with is registered and suits their specific tax, estate, and investment needs.
The takeaway
Selecting a financial professional is a personal process that should extend beyond public lists and rankings. When evaluating a potential advisor, prioritize a conversation with a qualified professional to review their fee structure, management philosophy, and alignment with your financial goals.
Further reading
For more information on selecting wealth management professionals, visit Financial Planning.
Source note: This article includes information reported by The Oxford Eagle.
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